Leadership Team
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Find out more about Mike
Mike Welling
President & CEO -
Find out more about Samit
Samit Halvadia
Chief Technology Officer (CTO) -
Find out more about Andy
Andy Tynes
Chief Revenue Officer (CRO) -
Find out more about Brad
Brad Rowland
Chief Marketing Officer (CMO)

Mike Welling
President & CEO
Mike has been involved with application management and modernization for over 25 years in the tech industry. He successfully founded and has grown several companies in this space, including App-DNA that was later acquired by Citrix for their app delivery solutions.
Mike, originally from the UK, now resides in the US with his wife and two daughters. He is passionate about technology and loves to travel.

Samit Halvadia
Chief Technology Officer (CTO)
Samit is a lifelong enterprise app nerd that has spent the last 20 years in a variety of companies with a heavy focus around application management including InstallShield (Flexera), App-DNA (acquired by Citrix), and most recently Rimo3 – and it seems as though he will never be tired of it. He knows apps.
Samit is a lifelong sufferer of the Chicago climate, but refuses to leave because he is surrounded by all his favorite things: his beautiful family, platform tennis (paddle), and wonderful golf courses. Luckily, because of his combined love for technology and travel, he can dodge a fair amount of grey, wintry days.

Andy Tynes
Chief Revenue Officer (CRO)
Andy has more than 25 years of successful high-tech sales and sales leadership experience, his teams having consistently achieved year-over-year sales growth throughout his career. Andy comes to Rimo3 from IGEL Technology, where he built a global renewals & customer care organization from the ground-up in under six months. Prior to IGEL, Andy ran worldwide sales for FSLogix, an Atlanta-based start-up that grew from eight customers upon his arrival to 1200+ in under four years. FSLogix’ explosive growth and innovative technology led to an acquisition by Microsoft in November 2018.
Andy and his wife split time between Atlanta and Palm Coast, Florida where they enjoy long walks on the beach, riding bikes and taking in a movie whenever possible.

Brad Rowland
Chief Marketing Officer (CMO)
Brad has served in marketing leadership roles for both Fortune 500 enterprises and late-stage growth startups—including Southwestern Bell, Wyse (acquired by Dell), AppStream (acquired by Symantec), FSLogix (acquired by Microsoft) —and brings extensive experience in the end user computing (EUC) space. Rowland has also held numerous advisory roles with EUC related companies such as CloudJumper, and a variety of early stage BtoB startups. His technical roots started in the mid-90s when he managed a Citrix enterprise site with tens of thousands of users. Since moving into product management and marketing, he has remained focused on solutions that enable end user productivity.
Brad and his wife live in rural Colorado, where Brad leads Colorado State’s second technology sector, the South Central Tech Sector.
Management Team
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Find out more about Margaret
Margaret Heberling
Regional Sales Director -
Find out more about Neil
Neil Reynolds
Head of Finance -
Find out more about Josh
Josh Travers
Sr Director WW Customer Success -
Find out more about Eddie
Eddie Powell
Vice President Global Alliances -
Find out more about Jo
Jo Cseko
HR Manager

Margaret Heberling
Regional Sales Director
For the last 30+ years, Margaret has been involved with technology and helping customers succeed with their business objectives and goals. From selling IBM, Compaq and Hewlett Packard computer equipment in the late 80’s to selling a variety of software solutions with HP Software (now MicroFocus), she gets great satisfaction from helping customers achieve great results. She’s helped to grow businesses from $25M to $150M in the 1990’s to most recently helping to grow a mobile testing company over 500% in ARR during the last 7 years and its successful exit sale to a local Atlanta competitor in 2020.
Margaret and her husband and their Chocolate Lab, “Buddy”, reside in Atlanta, Georgia. When not working they enjoy skiing out west (we’re 2 hrs from the best skiing in the US – thank you Delta!) and finding remote islands to explore.

Neil Reynolds
Head of Finance
Neil has worked in the IT industry for 12 years in various finance functions and is currently the Head of Finance for Rimo3.
Prior to this he was Financial Controller at CDW UK (formerly Kelway) for 5.5 years. He has a keen eye for detail and passionate about the accounting function but is also thoughtful, considered and organized. Neil is CIMA Qualified and has a Batchelor of Arts degree in French.
In his spare time he is a big sports fan, plays the violin in amateur orchestras when he can and loves travelling although all pastimes have ground to a halt with COVID!

Josh Travers
Sr Director WW Customer Success
Josh has over 15 years of enterprise software experience ranging from Presales Engineering to Customer Success leadership roles. Josh has spent his career building and leading teams to support and deliver a broad spectrum of technologies within their respective markets. Including the likes of Embarcadero Technologies, Citrix, and most recently Cherwell Software. A goal-oriented leader with a proven track record, Josh has a hyper-focus and passion for proving business value through innovative technologies.
Josh resides in Toronto, Canada where he is a devoted local sports fan. Like the variety of technologies, Josh also participates in many sports of his own in his free time.

Eddie Powell
Vice President Global Alliances
Eddie has spent over 25 years in sales and business development in the tech industry. He started his career in sales and sales management at AT&T before working in South America building indirect channels for Lucent Technologies. He spent six years at Citrix in strategic alliances before turning his sights to working with early-stage start-ups and tech incubators. He most recently spent time in the financial services industry while at Microsoft and mobile banking application startup, Kony, which was acquired by Temenos.
Eddie received his MBA from Thunderbird, where he met his wife, who also shares his passion for international travel. They have two children and live in Austin, Texas where they enjoy camping, boating, and attending live music shows.

Jo Cseko
HR Manager
Jo has joined the IT industry only 4 years ago but had a passion for it since a teenager. Operations and HR have been her drive for the past 12 years. Planned the move and went for it! Having joined Camwood in 2018, Jo has literally seen Rimo3 develop into the company it is today. She has been invested in growing the team to what it is today by supporting the Recruitment & HR functions across the businesses.
Jo and her partner live in London, UK and when not working they love cycling & clay shooting together. Hobbies include origami, reading & swimming. She is also very passionate about traveling and wants to see the world!
Investors
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Frank Foxall
Non-Exec Director -
Lance Lazarus
Non-Exec Director -
Steve Matthews
Non-Exec Director

Frank Foxall
Non-Exec Director
Mike has been involved with application management and modernization for over 25 years in the tech industry. He successfully founded and has grown several companies in this space, including App-DNA that was later acquired by Citrix for their app delivery solutions.
Mike, originally from the UK, now resides in the US with his wife and two daughters. He is passionate about technology and loves to travel.

Lance Lazarus
Non-Exec Director
Mike has been involved with application management and modernization for over 25 years in the tech industry. He successfully founded and has grown several companies in this space, including App-DNA that was later acquired by Citrix for their app delivery solutions.
Mike, originally from the UK, now resides in the US with his wife and two daughters. He is passionate about technology and loves to travel.

Steve Matthews
Non-Exec Director
Mike has been involved with application management and modernization for over 25 years in the tech industry. He successfully founded and has grown several companies in this space, including App-DNA that was later acquired by Citrix for their app delivery solutions.
Mike, originally from the UK, now resides in the US with his wife and two daughters. He is passionate about technology and loves to travel.